Experiencias Gran Caribe: Cuba firsthand

This professional event will run from October 22 to 25

Posted by Sol de Cuba, 14/10/2025


From October 22 to 25, Havana and Varadero will host the Experiencias Gran Caribe professional event, a meeting designed to boost negotiations in the tourism sector and strengthen business relationships between travel agents, tour operators, and hotel chains.

This event, which will take place at the iconic Hotel Nacional de Cuba and other hotels in the region, aims to promote accommodation capabilities and train travel agents. Participants will have the opportunity to learn about industry developments and immerse themselves in the unique experiences offered by the Gran Caribe Hotel Group.

One of this year’s main attractions will be the launch of Gran Caribe Hotels’ new promotional campaign. Participation is expected from a wide range of tourism stakeholders, including tour operators, national inbound travel agencies, specialized press, FAM Groups (retail agencies), airline representatives, and partner hotels and chains such as Meliá, Iberostar, Barceló, BlueDiamond Resorts, NH, Blau Hoteles, and Roc Hoteles.

Event Agenda

The Experiencias Gran Caribe 2025 agenda is packed with activities that promise to be both informative and entertaining:

October 21: Reception for participants at the Capri Hotel, where accreditation will be presented.

October 22: The opening ceremony will feature welcoming remarks from the President of the Gran Caribe Hotel Group, followed by tourism product presentations and workshop sessions.

October 23: Attendees will participate in prospecting visits and enjoy cultural activities, including salsa classes and musical entertainment.

October 24: Visits to beaches and hotels in Varadero will be held, with a focus on promoting Cuban tourism.

October 25: The event will culminate with a beach party at the Roc Arenas Doradas Hotel, where the results of a raffle will be announced and the second edition of Experiencias Gran Caribe 2025 will be launched.

A bright future for tourism

Experiencias Gran Caribe 2025 is presented as an essential platform for the Cuban tourism sector, promoting the exchange of ideas and networking that will benefit all involved. In this way, the event not only seeks to strengthen the tourism industry in Cuba, but also to highlight the rich culture and hospitality that the country offers to visitors from around the world.

With more than 30 years in the sector, Gran Caribe is one of Cuba’s leading hotel groups. It stands out for its commitment to providing memorable experiences to its guests across all its facilities, ranging from luxury to more affordable options, all located in key tourist destinations such as Havana, Varadero, and other sites of interest.

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